Here's What I Learned: Ditching Biz-as-Usual for Values, Freedom, and Doing It Your Way

Sustainable Marketing & Values-Driven Engagement with Casey Eade

Jacki Hayes Season 8 Episode 2

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In this episode of Here's What I Learned, I sit down with Casey Eade—connection strategist, professional friend-finder, and advocate for low-capacity business owners—to dive deep into authentic engagement, values-driven marketing, and creating sustainable business relationships. Casey shares her fresh take on collaborations, slow business growth, and why engagement strategies should actually work for you, not against you. We also discuss the importance of community, social media pressures, and how to balance business ambitions with personal capacity. If you're tired of cookie-cutter marketing advice and want to create connections on your own terms, this episode is for you.

Topics Covered:

  • Rethinking engagement strategies for low-capacity business owners
  • How to build collaborations that actually feel good
  • The importance of business values in decision-making
  • Navigating social media without the pressure of industry standards
  • Slowing down and creating sustainable growth

You can find Casey at:

Website: heyitscasey.com/savvy

Instagram: @caseyconnects

What next?

  • Follow Here's What I Learned on your favorite podcast player
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  • Share this episode with a friend
  • Say hi on Instagram@jackihayes_obm 

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Credits:

Intro and Outro Music: Atomic by Alex-Productions |https://onsound.eu/

Music promoted byhttps://www.free-stock-music.com

Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)

https://creativecommons.org/licenses/by/3.0/deed.en_US